My idea is very simple. Since you have advertising in magazines covering pretty much everything. I thought why not provide bitsize articles of useful or enjoyable topics in paper or email ads. If the bundled article with the ad is targeted at the right audience then surely it will be very effective. For ads from online computer stores. Why not bundle those with a technical and useful article. Perhaps it could be a series of Linux/Raspberry Pi2 tutorials on programming a simple game. I believe this will make spam not ”spam”. Maybe this could lead to more internet jobs like an adblogger writing articles for enhanced ads.